We are continuing with the implementation of a new generation of video services, which include the launch of Megacable Play and the increase in HD (High Definition) channels within our product portfolio.
The introduction of Megacable Play constitutes a great advance in the development of innovative video services aimed at new generations of consumers who can enjoy the best movies, television series, music, soap operas and their favorite news programs on their Smartphones, Tablets, PCs or televisions without depending on a fixed schedule. This service is managed in three formats: subscription, movie rentals and free of charge. We also have in the region of 4,000 series and movie titles, 25 live channels available for all the family.
The migration of our HD (High Definition)-format channels has continued to grow in order to be able to provide our customers with the best quality products. We ended 2014 with more than 60 HD channels. In 2015, we expect to reach more than 80 HD channels.
Our digitalization process has contributed to capturing more customers and increasing our market share by closing 2014 with 1.6 million digital video subscribers, which represents an increase of 25% over 2013. Digitalization will allow us to offer subscribers digital VOD services, premium channels, OTT and Internet access.